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Home and Income Realty's
Action Plan
to Successfully Market Your Home



Home and Income Realty has spent the past 20 years perfecting a unique marketing program that will expose your property to thousands of potential buyers. In fact, there are 433 things they do to get your home sold quickly. Below are just a few- we will discuss the rest with you in person during your appointment.

We begin by placing your home and its features on the information highway

  • We will submit your listing, complete with a description of your home's features to the multiple Listing Service.
  • Your will be given a copy of the MLS ad for your approval.
  • Your house will be advertised 24 hours each day, seven days a week on the Internet to buyers anywhere in the world.
  • Your house will also be advertised in our revolutionary Response Marketing System. Interested buyers can call a toll-free number, any time day or night, and receive information about your listing. The system can even fax the property brochure to them. The system notifies us of the buyer's interest in your house so Home and Income Realty can follow up with them immediately. This ensures that not a single interested buyer slips through in the night.

Home and Income Realty's professional marketing specialist will create a brochure highlighting your house's best features. In addition, the following will be done to market your listing

  • Your listing will be advertised in the Real Estate Book magazine. This full color housing guide is distributed to over 100,000 potential buyers.
  • Home and Income Realty will provide professional Open House staff to present your home to the public
  • Home and Income Realty also has many Buyer's Partners that will be showing your home to their interested buyers. Our Buyer Instant Notification Program alerts them immediately if your home matches one of their buyers.

In addition to all this Home and Income Realty adds even more special marketing touches

  • Promotional information about your property will be sent out via our successful direct mail program. The systematic direct mail program is diligently followed by telemarketing to find potential buyers looking for a home in that area.
  • Your personal Client Care Manager will follow up with other agents that show your house to get the feedback from their buyers about the showing quality of the house. This information is sent to you regularly so you know how to improve the show quality of the house. In addition, Home and Income Realty will suggest low cost ways you can improve the showing quality and increase the value of the house.

You Will Save Time and Money
with Home and Income Realty Representing Your Interests!

Home and Income Realty of real estate professionals are constantly researching market trends, financing trends, development, etc. They are aware of structural issues, codes, zoning, and a myriad of other real estate related issues. Their expert advice can prove invaluable when faced with the enormous task of selling your home.

Guiding you through the regulatory jungle of red tape

  • Home and Income Realty's team will keep you updated on market fluctuations pertaining to price, the financial market, buyer demand, etc., and explain their effect on the sale of your property.
  • You will be made aware of all of the various methods of financing used by buyers.
  • Home and Income Realty will work with the appraisers to be sure the property will appraise and/or structure the contract to cover this aspect of the work with inspection companies to be sure that minor repair items do not prevent your closing from taking place. Home and Income Realty will work to resolve any possible problems quickly and economically.
  • Home and Income Realty will verify a buyer's pre-qualification before presenting their offer.
  • Home and Income Realty will only present you with good contracts that protect your interests. They will negotiate the best possible price and terms for you. Home and Income Realty will protect your valuable equity and ensure that you receive top dollar for your investment in your home.
  • Home and Income Realty will assist you with interim financing if necessary.
  • A personal assistant will be assigned to you to keep you informed of all mortgage, title, and other closing procedures after the contract has been accepted. We will update you regularly, and provide a full time closing assistant to follow up on all contingency dates, etc.

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